nike:Advertorial


Supporting report on your blog:





Project title: Nike Vs Adidas 



The idea: The idea is to compare the Nike and Adidas football boots and include the influencers that push these two football boot brand 



Research for your Advertorial:
 https://news.nike.com/news/what-the-mercurial
This piece of information says that the boots give a player a different feel of play and style of play. the reason 



Target Audience: my target audience will be people who are into Nike not just the shirts but the shoes like the football boots which are my main focus



Documentary / Journalism story development: Demonstrate the process of writing the Advertorial including Advertorial Headline, opening statement and structure of the overall Advertorial in DPS form.



Published idea in the context of the Media Campiagn idea: Explain the narrative and representation of your Editorial



Published production: What you did to create the final images and materials (assets) for the DPS in Photoshop.



Video post-production: What you did to create the final DPS in Photoshop.



Upload onto website + print out.



Testing of the Acvertorial in situ: Test against your target audience + feedback.



Evaluation: How successful was the outcome





How you will be assessed (outcomes and units being assessed for this project):

This project will be assessed against unit 6.

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